Which pioneering retail innovation did Disney introduce in 2013 that revolutionized how film merchandise is sold in physical stores?

The film and television industry has dramatically changed how products appear on screen and how studios monetize these appearances. From subtle product placements to elaborate retail promotions tied to blockbuster releases, the relationship between entertainment and retail has evolved into a sophisticated marketing ecosystem. Test your knowledge about how Hollywood has innovated in the retail promotion space and created new revenue streams beyond traditional box office earnings.

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Disney Store's Magic Mirror AR technology that allowed customers to virtually 'try on' character costumes
Disney Infinity interactive figures that connected physical toys to digital gaming experiences
Disney Dream Store pop-ups that appeared in malls 24 hours after film premieres
Disney Direct, the first studio-owned same-day home delivery service for movie merchandise