Which airline pricing strategy, first developed in the 1980s after deregulation, uses algorithms to continuously adjust fares based on demand, timing, and competitor pricing?

The transportation industry, particularly airlines, pioneered some of the most sophisticated pricing strategies in retail history. One innovative approach revolutionized how tickets are priced based on demand, competition, and customer behavior. This pricing model has since been adopted by hotels, ride-sharing services, and even traditional retail. Test your knowledge about this game-changing pricing strategy that transformed the transportation sector and beyond!

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Yield Management (Dynamic Pricing)
Freemium Model
Cost-Plus Pricing
Penetration Pricing