Which of these candy advertising slogans has been continuously used since 1954, making it one of the longest-running and most successful food marketing campaigns in history?

Advertising slogans and jingles have shaped our food purchasing decisions for decades. Some food brand catchphrases become so iconic they enter our cultural vocabulary. This trivia question tests your knowledge of a famous candy brand's long-running slogan that revolutionized their marketing strategy and significantly boosted consumer recognition. Can you identify the correct slogan that has been continuously used for over 60 years?

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"Melts in your mouth, not in your hands" (M&M's)
"Taste the rainbow" (Skittles)
"Sometimes you feel like a nut, sometimes you don't" (Almond Joy/Mounds)
"The milk chocolate that melts all others" (Cadbury)