Which pioneering e-commerce company first implemented a product recommendation system called 'item-to-item collaborative filtering' that revolutionized online retail in 1998?

Recommendation systems have transformed how we discover products online, creating personalized shopping experiences that feel tailored just for us. These sophisticated algorithms analyze our past behaviors, preferences, and similar users' choices to suggest items we might love. But do you know when this revolutionary technology first emerged in retail? Test your knowledge about the origins of this game-changing invention that has reshaped the e-commerce landscape and continues to evolve with AI advancements.

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