Which pop culture product launch strategy pioneered the 'midnight release party' concept that became a retail phenomenon, with fans lining up for hours and stores opening at 12:01 AM specifically for the release?

The entertainment industry has mastered the art of product launches, turning movie premieres, album releases, and merchandise drops into cultural events. These launches often employ innovative retail strategies that create unprecedented consumer engagement and fandom. This poll tests your knowledge about one of the most successful product launch strategies in pop culture that revolutionized how entertainment products are released to the public.

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Apple's annual iPhone releases
Harry Potter book series launches
Star Wars movie premiere events
Black Friday limited-edition product drops