Which color is prominently featured in Diwali celebrations specifically because it's psychologically proven to stimulate feelings of optimism and is associated with knowledge in Hindu tradition?

Cultural celebrations around the world leverage specific colors to evoke emotions and convey traditional meanings. These color choices aren't random—they're carefully selected based on centuries of cultural significance and consumer psychology. This trivia explores how different cultures strategically use color in their traditional celebrations to create specific emotional responses and reinforce cultural values. How well do you understand the psychology behind these color choices that influence billions of consumers worldwide?

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Yellow
Red
Green
Purple