Which product innovation did Uber introduce in 2014 that dramatically improved driver-rider matching efficiency and became a competitive advantage against traditional taxi services?

Test your knowledge about a groundbreaking product innovation that transformed the transportation industry! This question focuses on how a key technological advancement revolutionized both consumer experience and operational efficiency for a major transportation company. Understanding these pivotal innovations helps product managers appreciate how creative solutions can solve complex industry challenges while creating significant competitive advantages.

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Heat maps showing real-time rider demand
Automated airport queue system
In-app tipping feature
Driver verification through selfies