Which music streaming service was originally launched as 'Loud.com' before completely rebranding with its current well-known identity?

The music industry has seen numerous brand transformations over the decades as companies adapt to changing markets and technologies. Some rebranding efforts have become legendary success stories while others have fallen flat. This poll tests your knowledge of significant brand identity shifts in music technology and distribution. Can you identify which famous music company underwent this dramatic transformation?

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Spotify
SoundCloud
Tidal
Apple Music