Which of these retail brand innovations actually occurred in history and revolutionized the customer shopping experience?

Test your knowledge about how historic retail brands have evolved throughout the centuries! Long before digital storefronts and social media marketing, certain retail establishments pioneered customer experience innovations that shaped modern commerce. This trivia challenges you to identify which historic retail transformation truly happened and changed the industry forever.

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In 1852, Marshall Field's department store in Chicago introduced the revolutionary 'return policy' concept, allowing customers to return unsatisfactory goods for a full refund.
In 1788, London's Fortnum & Mason created the first loyalty program using copper tokens that customers could collect and exchange for exclusive imported goods.
In 1901, Macy's pioneered the first seasonal window displays with mechanical animations, which were initially designed to prevent winter condensation on glass storefronts.
In 1822, Brooks Brothers introduced the first branded shopping bags, made from canvas with their logo embossed in gold leaf to increase brand visibility in urban centers.