Which company famously rebranded itself from being primarily known as a rubber boot manufacturer to becoming one of the world's most recognized luxury fashion houses?

Major corporations sometimes undergo dramatic rebranding efforts to overcome negative public perception, declining sales, or changing market conditions. These brand transformations can either revitalize a company or become costly failures. This trivia challenges you to identify which famous company undertook one of the most successful brand repositioning strategies in business history, completely transforming its public image and market position.

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Burberry
Gucci
Hermès
Louis Vuitton