What famous brand positioning statement did Netflix CEO Reed Hastings use in 2013 that signaled the company's shift from content distributor to content creator?

Netflix transformed from a DVD-by-mail service to the world's leading streaming platform through strategic brand positioning. This poll tests your knowledge of how Netflix positioned itself during a crucial transition period in the film and television industry. Understanding how entertainment brands evolve their positioning strategies provides valuable insights for product managers across all media sectors.

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• "Becoming HBO faster than HBO can become Netflix"
• "Your favorite shows, anywhere you go"
• "The world's digital theater"
• "From Silicon Valley to Hollywood"

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