Which innovative retail loyalty program was first launched by a major observatory to increase repeat visitations and create a community of amateur astronomers?

Space tourism and astronomy retail experiences are rapidly evolving, with companies developing innovative loyalty programs and immersive experiences to attract space enthusiasts. This poll tests your knowledge about how the astronomy retail sector is transforming customer engagement through cutting-edge approaches. Do you know how observatories and space centers are revolutionizing their visitor experiences?

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McDonald Observatory's 'Star Gazers Club' with tiered membership levels offering priority viewing time on research telescopes
Hayden Planetarium's 'Cosmos Rewards' offering digital constellation naming rights
Kitt Peak's 'Night Sky Partners' with members-only meteor shower viewing events
Griffith Observatory's 'Celestial Circle' providing personalized star charts and telescope rental discounts