Which company launched the first commercially successful virtual fitting room technology that used augmented reality to let customers 'try on' clothing virtually?

The retail landscape has been transformed by technological innovations that blend the physical and digital shopping experiences. One particularly groundbreaking development has been the introduction of virtual fitting rooms, allowing customers to try on clothes without physically wearing them. This technology has dramatically changed how consumers interact with products before purchase, reducing return rates and enhancing customer satisfaction. Test your knowledge about this revolutionary retail technology!

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Fits.me (acquired by Rakuten) with their robotic mannequin technology in 2010
Amazon with their Echo Look camera in 2015
Alibaba with their FashionAI fitting mirrors in 2013
Walmart with their Virtual Fit technology in 2012