Which book's 2007 launch included unprecedented retail partnerships with stores staying open at midnight, specialized security measures for shipments, and set the record for fastest-selling book at that time?

The publishing industry has evolved dramatically in how it launches and markets major literary works. Modern book releases are sophisticated product launches that combine traditional marketing with digital strategies, author tours, and retail partnerships. Test your knowledge about one of the most successful book launch campaigns in publishing history that revolutionized how the industry approaches major releases.

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Harry Potter and the Deathly Hallows
The Da Vinci Code
Twilight: Breaking Dawn
The Lost Symbol