Which athlete's endorsement deal with Nike became so successful that it spawned its own brand division and is credited with helping transform Nike from a running shoe company to a global sports empire?

Throughout history, successful product endorsements by celebrities have created iconic marketing moments and dramatically boosted brand value. The right partnership between a famous personality and a brand can become part of pop culture history. This trivia question tests your knowledge of one of the most financially successful celebrity endorsement deals ever made in the sports industry.

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Michael Jordan (Air Jordan)
LeBron James (Nike LeBron)
Serena Williams (Nike Court)
Tiger Woods (Nike Golf)