Which religious publishing company was the first to introduce a branded 'app store' for digital religious content in 2011, revolutionizing how believers access sacred texts?

Religious texts and philosophical works have undergone fascinating transformations in how they're produced, marketed, and distributed to the faithful. This trivia question explores an important milestone in the branding and marketing history of one of the world's most influential religious publishing houses. Test your knowledge about how religious organizations have adapted their product strategies to reach believers in the modern era!

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Zondervan (HarperCollins Christian Publishing)
LifeWay Christian Resources
Deseret Book (Latter-day Saint publisher)
Thomas Nelson Publishers