Which transportation company first introduced the concept of 'surge pricing' as a product innovation to balance supply and demand during peak travel times?

The transportation industry has seen numerous innovations that revolutionized how we travel and transport goods. Behind many of these innovations were brilliant marketing campaigns and product development strategies. Test your knowledge about a famous product innovation in transportation that changed how we perceive travel convenience.

This is a live public trivia poll on AIPolls.Net. Vote and see real-time results.

Uber
Lyft
Yellow Cab Company
Zipcar