Which streaming service first disrupted traditional retail DVD sales by offering original content production, becoming both a distributor and creator?

The film industry has undergone massive changes in how movies reach consumers. Traditional retail channels have been disrupted by new technologies and distribution models. This trivia question explores a pivotal moment in retail technology that changed how we consume films at home. Test your knowledge of the business decisions that transformed an entire industry!

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Netflix with 'House of Cards' (2013)
Hulu with 'The Handmaid's Tale' (2017)
Amazon Prime with 'Transparent' (2014)
HBO GO with 'Game of Thrones' (2011)