Which scientific instrument company pioneered the first commercially successful VR platform allowing customers to virtually test lab equipment before purchase?

Virtual reality technology is transforming how scientific products are marketed and sold in retail environments. From laboratory equipment to consumer-facing science kits, VR is changing how customers interact with complex scientific products before purchase. This poll tests your knowledge about a significant technological advancement in scientific retail that revolutionized product demonstrations.

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Thermo Fisher Scientific with their 'Virtual Lab' platform (2019)
Zeiss with their 'OpticVerse' simulation software (2018)
Shimadzu Corporation with their 'LabSight VR' experience (2020)
Leica Microsystems with their 'MicroVision' technology (2017)