Which innovative retail strategy did Nike first implement in select stores in 2018 that allowed customers to digitally customize shoes in-store and see the results in real-time?

The sporting goods industry has seen remarkable technological advancements in recent years, transforming how products are marketed and experienced by consumers. This trivia question focuses on innovative retail strategies that have revolutionized the sports equipment shopping experience. Test your knowledge about how major sports brands are using cutting-edge technology to enhance consumer engagement and drive sales in physical retail locations.

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Nike Pro Fitting Room - AR mirrors that show athletes how gear performs during simulated activities
Nike Fit - 3D foot scanning technology that recommends precise shoe size
Nike By You (formerly Nike ID) Studio - Augmented reality design stations for real-time customization visualization
Nike Fast Lane - RFID-enabled checkout system allowing contactless purchase of items tried on in-store