Which presidential campaign is credited with pioneering the use of microtargeting to position a candidate differently to specific voter segments based on data analytics?

In the world of politics, effective brand positioning can make or break a campaign. Throughout history, certain political campaigns have revolutionized how candidates position themselves in the minds of voters. These strategic positioning decisions have transformed political marketing forever. Test your knowledge about these groundbreaking political brand positioning strategies that changed the course of campaign history!

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Barack Obama's 2008 'Hope and Change' campaign
George W. Bush's 2004 re-election campaign
Bill Clinton's 1992 'It's the economy, stupid' campaign
Donald Trump's 2016 'Make America Great Again' campaign