Which ancient civilization first developed a sophisticated product segmentation strategy, categorizing goods by social class with distinct pricing tiers and specialized market districts?

While we often think of retail and product launches as modern concepts, ancient civilizations pioneered sophisticated commercial practices that continue to influence today's business world. From the grand market networks of Mesopotamia to the complex trade routes of Rome, product distribution and market segmentation strategies have ancient roots. Test your knowledge about how our ancestors approached the business of bringing products to their customers!

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