Which architect designed the distinctive Guggenheim Museum in Bilbao, Spain that became so successful as a brand ambassador that the term 'Bilbao Effect' was coined to describe architecture's power to transform a city's image?

In the world of architecture, iconic buildings often transcend their physical presence to become powerful brand ambassadors for cities, companies, or even nations. These structures not only serve functional purposes but also communicate brand values through their design language. This trivia question explores how one famous architect's work became intimately connected with a global brand's identity and marketing strategy.

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