Which Broadway show was the first to use the now-iconic "logo-only" minimalist advertising strategy, featuring just a simple image that became instantly recognizable worldwide?

Test your knowledge about one of the most innovative and influential marketing campaigns in Broadway history! The performing arts industry has seen many creative promotional strategies over the decades, but some stand out for revolutionizing how shows attract audiences. This question focuses on a groundbreaking advertising approach that changed Broadway marketing forever.

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The Phantom of the Opera (mask logo)
Cats (eyes logo)
Les Misérables (little girl logo)
Chicago (simple typography logo)