Which athlete's product endorsement deal is considered revolutionary for creating a signature product line that continues to generate over $3 billion annually for its brand more than 35 years after its launch?

Celebrity product endorsements have transformed how brands connect with consumers, sometimes creating industry-shifting partnerships worth hundreds of millions. Beyond just selling products, these partnerships can redefine both the celebrity's personal brand and the company's market position. This trivia question examines one of the most financially successful celebrity endorsement deals in retail history - one that created an entirely new product category paradigm and changed how athletes partner with brands forever.

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Michael Jordan with Nike (Air Jordan)
Tiger Woods with Nike (Tiger Woods Collection)
Serena Williams with Puma (Serena Williams Signature Line)
LeBron James with Adidas (LeBron Collection)