Which innovative pricing strategy, introduced in 1935 by Penguin Books, revolutionized the publishing industry by making quality literature affordable to the general public?

In the competitive world of publishing, pricing strategies can make or break a book's success. Publishers must balance profitability with accessibility, while considering factors like author reputation, production costs, and market trends. This trivia explores a fascinating pricing innovation that revolutionized the book industry and made literature more accessible to the masses. Test your knowledge about this significant development in publishing history!

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