Which controversial pricing strategy did Uber implement to balance rider demand and driver availability during high-demand periods?

Ride-sharing transformed urban transportation with innovative pricing models. Beyond simple distance-based charges, companies like Uber introduced sophisticated algorithms that revolutionized how transportation services are priced. This poll tests your knowledge of a critical pricing strategy that helped Uber grow rapidly while balancing supply and demand in real-time across global markets.

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Surge pricing - automatically increasing fares during periods of high demand
Subscription pricing - offering unlimited rides for a fixed monthly fee
Dynamic discounting - automatically reducing prices during low-traffic hours
Loyalty pricing - offering progressively lower rates to frequent riders