Which company's mascot was initially created as a temporary character for a one-off radio advertisement in 1963 but became so unexpectedly popular that it completely transformed the brand's marketing strategy?

Marketing mascots have transformed how companies connect with consumers since their inception. These character ambassadors have often resulted from extensive market research and become powerful tools for brand identity. Some mascots were instant hits, while others evolved significantly from their original concepts. This poll tests your knowledge about a groundbreaking moment in mascot history that changed brand positioning strategies forever.

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• The Pillsbury Doughboy (Poppin' Fresh)
• Tony the Tiger (Kellogg's Frosted Flakes)
• The GEICO Gecko
• Mr. Clean

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