Which celebrity is credited with revolutionizing the celebrity endorsement model by negotiating for equity instead of a flat fee with Vitamin Water, resulting in a reported $100+ million payday when the company was acquired?

Before celebrities launched their own product lines and built billion-dollar empires, endorsement deals were the primary way they monetized their fame. This poll explores a pivotal moment in celebrity brand history that changed how famous personalities approached product development and ownership. Test your knowledge about this transformation in the celebrity business landscape!

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