Which market segmentation approach revolutionized astronomy retail in 2022 by identifying the previously unrecognized 'casual astrophotographers' segment that now accounts for 28% of telescope sales?

The astronomy retail market has transformed dramatically with digital innovation. Advanced market segmentation has allowed telescope manufacturers and astronomy software developers to target their products with unprecedented precision. Test your knowledge about how data analytics has revolutionized the astronomy product landscape and created new market segments that were previously impossible to identify or reach.

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