Which religious organization pioneered the use of data analytics to personalize outreach by creating a system that tracks 9+ billion data points on potential converts worldwide?

Religious texts are among the most published works in history, but the marketing strategies behind their distribution vary widely across different faith traditions. From ancient scrolls to modern apps, the business of sharing spiritual wisdom has evolved dramatically. Test your knowledge about the innovative marketing approaches used by religious organizations to spread their teachings in the modern marketplace.

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The Church of Jesus Christ of Latter-day Saints (Mormon Church)
Evangelical megachurches like Hillsong and Saddleback
The Catholic Church's Vatican Media division
Buddhist organizations like Plum Village and Shambhala