Which publishing house created the iconic 'Modern Library' brand in 1917 as one of the first successful publisher sub-brands designed to make classic literature more accessible to average readers?

In the publishing world, brand storytelling goes beyond marketing—it creates lasting cultural impacts. Major publishing houses have developed unique brand identities that influence which authors they promote and how literature reaches audiences. This trivia tests your knowledge of how iconic literary brands have shaped our reading landscape and connected with generations of book lovers through strategic storytelling and brand development.

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Random House
Simon & Schuster
Penguin Books
Houghton Mifflin