Which product placement is widely credited with revolutionizing the practice in blockbuster films after its featured brand reportedly saw a 65% sales increase following the film's release?

Product placement in films and television has evolved into a sophisticated marketing strategy worth billions annually. From subtle brand appearances to narrative-integrated promotions, these placements influence consumer behavior and create cultural touchpoints. This poll tests your knowledge about a pivotal moment in product placement history that changed how brands approach entertainment partnerships. Can you identify which groundbreaking placement set the template for modern brand integration in blockbuster films?

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Reese's Pieces in 'E.T. the Extra-Terrestrial' (1982)
Ray-Ban sunglasses in 'Risky Business' (1983)
Pepsi in 'Back to the Future' (1985)
BMW Z3 in 'GoldenEye' (1995)