Which major marketing campaign was built around the concept of 'hero's journey' from Joseph Campbell's monomyth theory, featuring everyday people transforming into mythic heroes?

Throughout history, mythology and folklore have inspired countless marketing campaigns and brand identities. From Nike's winged goddess of victory to Starbucks' siren from Greek mythology, brands often tap into these powerful archetypal stories to connect with consumers on a deeper level. This trivia poll explores how mythological figures and folkloric elements have been strategically incorporated into modern marketing campaigns. Test your knowledge about the intersection of ancient storytelling and contemporary brand strategy!

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