Which famous athlete was the first to sign a lifetime endorsement deal with Nike reportedly worth over $1 billion?

Throughout marketing history, famous personalities have been strategically paired with brands to enhance product appeal and recognition. These celebrity endorsements often become iconic parts of a brand's identity and can significantly influence consumer behavior. This trivia question tests your knowledge of some notable celebrity-brand partnerships that made marketing history.

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LeBron James
Michael Jordan
Cristiano Ronaldo
Serena Williams