Which sports brand first introduced the concept of 'energy return' technology in running shoes that revolutionized the running footwear market?

Test your knowledge about groundbreaking product innovations in the sports retail industry! The right products at the right time have transformed how athletes perform and how fans connect with sports. This trivia question focuses on a revolutionary product development that changed an entire sports category and created a billion-dollar market segment. Do you know which company pioneered this game-changing innovation?

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Nike with their Air technology (1979)
Adidas with their Boost technology (2013)
New Balance with their Fresh Foam technology (2014)
Under Armour with their HOVR technology (2018)