Which ancient civilization invented the world's first known retail franchise system, with standardized shops selling similar goods across multiple cities under a unified brand identity?

Before modern shopping malls and e-commerce, ancient civilizations created sophisticated commercial systems that laid the foundation for today's retail landscape. From the agoras of Greece to the forums of Rome and the bazaars of Mesopotamia, these early retail innovations shaped how humans would exchange goods for millennia to come. Test your knowledge about the retail innovations that helped ancient empires thrive!

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