Which omnichannel retail strategy was first pioneered by major religious bookstore chains in the early 2000s, allowing customers to browse physical inventory remotely?

The retail landscape for religious and philosophical goods has evolved significantly in recent decades. From traditional brick-and-mortar religious bookstores to sophisticated omnichannel experiences, retailers in this niche have had to adapt to changing consumer behaviors while respecting sacred traditions. This trivia question focuses on a major omnichannel retail innovation that transformed how spiritual and philosophical products reach consumers.

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BOPIS (Buy Online, Pickup In Store) with dedicated prayer/meditation spaces for waiting customers
Virtual reality temple/church/mosque tours with integrated product purchasing options
Religious text subscription services with rotating physical and digital access
Clergy-authenticated marketplace allowing direct sales between religious institutions