Which major airline underwent a complete retail brand overhaul in 2019, introducing a new logo, aircraft livery, and in-flight retail experience after merging with a competitor?

Test your knowledge about major rebranding initiatives in the transportation industry! Companies in this sector occasionally undergo significant brand transformations to reflect evolving business strategies, mergers, or modernization efforts. These rebranding exercises often involve substantial investments and can significantly impact customer perception and market positioning. How well do you know these notable transportation retail brand transformations?

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Alaska Airlines after acquiring Virgin America
Air Canada after partnership with Star Alliance
Avianca Airlines after restructuring operations
Southwest Airlines after fleet modernization