Which Broadway musical pioneered the 'rush ticket' marketing strategy in 1996 that later became an industry standard practice for attracting younger audiences?

The performing arts industry has seen remarkable marketing successes over the years, particularly on Broadway where shows compete for audience attention and ticket sales. Some productions have implemented groundbreaking marketing strategies that transformed them from potential flops to record-breaking hits. Test your knowledge of these performing arts marketing campaigns that changed the trajectory of major productions!

This is a live public trivia poll on AIPolls.Net. Vote and see real-time results.

Rent
The Lion King
Wicked
Hamilton