Which location-based retail innovation was first introduced by IKEA in 2017, allowing customers to virtually place products in their actual living spaces before purchasing?

In today's rapidly evolving retail landscape, geographic information systems (GIS) and location-based technologies are revolutionizing how brands connect physical locations with digital experiences. This poll tests your knowledge about recent innovations in location-based retail experiences that are transforming how customers interact with products across the globe. Understanding these geographic retail innovations can provide valuable insights for businesses looking to enhance their spatial marketing strategies.

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