Which streaming service pioneered the 'digital product placement' technology that allows different viewers to see different branded products in the same scene based on their viewing habits?

In the world of film and television, product placement has evolved into a sophisticated marketing strategy worth billions. As streaming platforms reduce traditional ad opportunities, brands are seeking more creative ways to get their products in front of audiences. This trivia question tests your knowledge about how major studios and streaming services have revolutionized their approach to brand collaborations in recent years.

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Amazon Prime Video
Netflix
Disney+
HBO Max