Which global coffee chain had to completely redesign its stores when expanding to Australia due to the country's established café culture, ultimately leading to their greatest market failure?

Test your knowledge about how global brands strategically expanded into new geographic territories! When companies move into new regions, they often need to adapt their products, marketing strategies, and distribution methods to match local preferences and overcome geographic challenges. This trivia explores a fascinating case of geographic product adaptation.

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Starbucks
Costa Coffee
Tim Hortons
Dunkin'