Which ancient civilization pioneered the first documented 'loyalty program' by giving regular customers clay tokens that could be exchanged for discounts on future purchases?

Before modern punch cards and digital points systems, ancient civilizations had their own methods of customer retention and loyalty. These early 'loyalty programs' helped merchants maintain their customer base and encouraged repeat business in marketplaces from Rome to China. Test your knowledge about these fascinating early retail strategies that shaped commerce for millennia and still influence our modern approaches to customer retention.

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Mesopotamian merchants in Babylon (circa 1800 BCE)
Egyptian bazaar vendors during the New Kingdom period
Greek agora shopkeepers in Athens' Golden Age
Roman market traders under Emperor Augustus