Which direct-to-consumer genetic testing company was the first to receive FDA approval to market genetic reports on personal risk for certain diseases?

Direct-to-consumer genetic testing has transformed how people access their genetic information, creating an entirely new retail category in the science industry. Companies have developed various marketing strategies and product launches to differentiate themselves in this competitive space. How well do you know the leaders and innovations in this growing market?

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23andMe
AncestryDNA
MyHeritage DNA
Helix