Which unique product marketing strategy did Tesla use during the Model 3 launch that broke industry norms and generated over 400,000 pre-orders?

Tesla revolutionized not just electric vehicles but also how transportation products are marketed and launched. Without traditional advertising budgets, Tesla created unprecedented demand and brand loyalty through innovative product marketing strategies. This poll tests your knowledge of one of the most successful product launches in modern transportation history.

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Requiring a $1,000 refundable deposit for a car that hadn't been produced yet, with no guaranteed delivery date
Offering the first 1,000 customers free charging for life and priority production slots
Creating an exclusive invite-only ordering system where current Tesla owners could nominate new buyers
Implementing a Dutch auction pricing model where early prices were higher but guaranteed faster delivery