Which major retailer launched an augmented reality platform in 2023 that allows customers to virtually experience traditional crafting techniques from indigenous cultures around the world?

Traditional cultural practices are being preserved and promoted in new ways through innovative retail approaches. From AI-powered recommendation systems for cultural products to immersive augmented reality experiences of traditional crafts, technology is changing how cultural traditions reach consumers. Test your knowledge about how major retailers are incorporating and promoting cultural heritage preservation in their business models.

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Etsy with their 'Heritage Hands' AR experience
Amazon with their 'Cultural Roots' program
Walmart with their 'Global Traditions' initiative
Target with their 'World Craft Stories' platform