Which artist pioneered the 'surprise drop' product launch strategy in the music industry with their self-titled visual album in 2013, changing how music releases are marketed?

The entertainment industry has mastered the art of product launches that transcend mere releases to become cultural events. These launches leverage anticipation, exclusivity, and creative marketing to transform products into phenomena that dominate social media and generate unprecedented consumer excitement. Test your knowledge of one of the most innovative product launch strategies that revolutionized how entertainment products are released to the public.

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Beyoncé
Taylor Swift
Drake
Frank Ocean