Which presidential campaign was the first to leverage a sophisticated data analytics program called 'Project Narwhal' that revolutionized voter targeting and is now considered a landmark in political campaign innovation?

Political campaigns have evolved dramatically in the digital age, with product innovation strategies borrowed from the private sector reshaping how candidates connect with voters. From targeted messaging to data analytics, these innovations have transformed modern politics. Test your knowledge about a pivotal moment in political campaign product innovation that changed the landscape of elections forever.

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Barack Obama's 2012 re-election campaign
Donald Trump's 2016 campaign
Hillary Clinton's 2016 campaign
Mitt Romney's 2012 campaign