Which natural products company became the first major brand to successfully eliminate 100% of plastic packaging, replacing it entirely with biodegradable mushroom-based packaging in 2018?

The natural products industry has been at the forefront of sustainable packaging innovation. Major brands have made significant commitments to reduce their environmental footprint through revolutionary packaging designs and materials. This trivia question challenges you to identify which major natural products company made a groundbreaking commitment to completely eliminate plastic packaging from their product line, setting a new standard for the industry.

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Lush Cosmetics
Burt's Bees
Tom's of Maine
The Body Shop